Ultimate Networking Tips That Will Change Your Pet Business
Networking may seem a little old fashioned but I bet you do it on a daily basis without even knowing. Networking doesn’t have to be at face to face events it also happens on social media. Either way, both are really get for you and your business and here is why:
Referrals– You can get some really high quality referrals from networking and they are likely to be of high quality and a good fit for your business. People are more likely to pass business your way after interacting with you.
Increased business– again, people are more likely to want to do business with you once they have ‘met’ you, like you and trust you. You are also getting your business out to a wider audience.
Opportunities– lots of opportunities come from networking such as joint ventures, partnership, speaking opportunities, increase in sells etc
Friendships– possibly my favourite thing from networking is the friendships that you build with others who network with you. These new friends may not live in the same country as you and you may never get to meet them but thanks to networking you have formed an amazing friendship and they are there to help you when needed.
Advice– get advice from business owners that have been there, done that or perhaps bounce ideas off of. They can also help you with personal topics such as taking time off from your business.
Confidence– networking for me used to be pretty scary. The thought of talking to strangers really freaked out the introvert in me. However, talking to lots of strangers in a room or online has really boosted my confidence and it’s something I no longer dread doing. In fact, I really enjoy it!
Whether attending a network event online or in person, be sure to find out what it accepted in terms of hard sell. The majority of in person events don’t allow selling but some online networking events allow the selling and advertising of your products or services.
New to networking? Here are a few do’s and don’t
Do’s of networking
- Build relationship
- Follow up a referral within 24 hours
- Initiate conversation with someone who is standing by themselves
- Take business cards and keep them handy so they are easy to access
- Take time to thank the host when you arrive, then find someone new to introduce yourself to.
Don’t of networking
- Don’t think what in it for me when networking
- Don’t make the conversation all about you
- Don’t approach two people who are talking, as you may be interrupting an important discussion.
- Don’t sell, sell, sell at a networking event
- Don’t play with your phone whilst talking with someone, it’s just plain rude
- Don’t arrive late
- Don’t stick to the people you know
Starting with online networking is a great way to ease yourself in, if the thought of face to face networking events scares you. Why not try pet networking hour #woofwoofwednesday every Wednesday 8-9pm (UK time). If you aren’t sure of how to join in a twitter chat, watch the free tutorial that shows you step by step here.
Here are why people love joining in with pet networking hour #woofwoofwednesday:
LOVE IT! It’s a great way of interacting with multiple people & yet forming genuine connections. It’s a place to share your wins & demonstrate the work you do without sounding too ‘sales like’ as people are expecting you to promote yourself. The downside? It goes far too quickly as we all have so much fun there! – Sarah from Twilight Bark UK
With #woofwoofwednesday I don’t feel that guilty posting adverts and its fun to meet new people – Marjo from Ammy’s Delights
I’ve found it a lovely supportive networking hour. A great way to get my business in front of my target audience, and try out new posts and ideas. I’ve made sales, and great connections with other businesses as well as a heap of new relevant followers – Sam from Hoof to Tail Healing
A fantastic network hour for interacting with like minded pet businesses and pet owners. I’ve been taking part regularly for the past 3 1/2 years I’m able to post my products and answer any relevant questions, I’ve also made many sales and followers from joining in and chatting with others – Janet from Smart Dogs Boutique
A great way to find networking events near you through the website meetup and also through Facebook events.
To find out the latest event that are hosted by Woof Woof Network, sign up to the newsletter