What If?

What if?

Two words that can be positive

Two words that can stop you in your tracks

Two words “as non-threatening as words can be but put them together side by side and they have the power to haunt you for the rest of your life” Letters to Juliet by Jose´ Rivera and Tim Sullivan.

We can use what ifs as an excuse because we are scared, have a lack of confidence and unclear of what is achievable. We aren’t sure if something will work out but surely its better to find out if it will rather than what if being a regret?

“Better an oops than a what if”

It’s completely normal to have doubts about your business, it’s all part of being on the roller coaster ride of entrepreneurship. When you do have those doubts and the what ifs come into your head, try to turn them around from a negative to a positive. Here is an example of how you can do that; 

What if I’m not good enough? – What if I am good enough? What wonderful things could happen?

What if no one want to buy my product/services? – What if my products/services sell out? What would that extra income mean to you?

What if I can’t do it? – What if I can do it? How amazing would that feel?

“What if I fall? Oh, but my darling, what if you fly?”

Erin Hanson

Get clear on what you want to achieve and what that would mean to you. How would it make you feel? Visualise in your head achieving that one thing, what does it look like? Does it bring a smile to your face? Visualise and create the emotion of success as if you have already achieved your goal.

Write down everything positive about the products/services you offer. What makes your products/services valuable? How do you help the people you offer it to? How does it make them feel? I have created a free downloadable printable where you can write this all down and refer back to when you are having a “what if” day.

Surround yourself with people who support you, can encourage you and keep you motivated.

Every day write out your goals, say them out loud and visualise achieving the goals.

Keep moving forward and keep the what ifs positive.

Recommended reading for keeping a positive mindset:


Love Life, Live Life by Sue Stone

Ask and it is given by Jerry and Esther Hicks

The Universe has you back by Gabrielle Bernstein

One Comment

  • Rachel

    This is a great read Katie and totally agree that an ‘ooops’ is better than a ‘what if’ – really good and helpful mantra, thank you!

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